Why Client Reviews Matter

Testimonials can be incredibly beneficial for supporting your therapy practice in various ways. They can help build trust and rapport and shed light on the positive work you are doing. Through valuable feedback, client reviews can point out areas of growth and improvement, making sure you are continually developing as a therapist.

Here, we list three ways client reviews can benefit your business and how you can easily add them to your FHT Therapist Register profile!

1 They can establish credibility and trust:

Testimonials provide real-life evidence of the positive impact your treatments have had on clients. When potential clients see genuine feedback from satisfied individuals who have experienced positive results, it helps build trust in your expertise and the effectiveness of your therapeutic approach. This credibility can be crucial in convincing potential clients to choose your services over others.

2 They are an easy tool to demonstrate successes:

Positive client reviews not only make you feel fulfilled but they also serve as success stories that showcase the tangible benefits and outcomes of your therapy. They highlight the progress and positive changes clients have experienced under your care.

By sharing these success stories, you are showing potential clients that your therapy is not just theoretical but has proven practical results, making it more appealing and encouraging them to seek your services.

3 They can boost your Word of Mouth marketing:

In the Quarterly Survey in the summer issue of IT, 82% of our members said that the best way of attracting new clients was through word of mouth marketing.

A great thing about this is that positive testimonials can also act as word-of-mouth referrals, even in an online setting. When clients share their positive experiences with others through testimonials, they essentially become advocates for your therapy practice.

But remember, it’s essential to use testimonials ethically and with permission from the clients involved. Authenticity is key, and potential clients will appreciate genuine feedback that reflects the real impact of your therapy on people’s lives. Regularly updating and sharing new testimonials can help your therapy practice maintain a positive online reputation and foster a sense of reliability and trustworthiness.

How can I add testimonials to my FHT Therapist Register profile?

Client testimonials are a powerful marketing tool for your business. When potential clients are considering your business, they often look for social proof that your treatments are effective and trustworthy.

Your clients can add testimonials on the FHT Therapist Register by visiting your individual page, so after each treatment make sure to point them in the right direction. Let them know that a nice review could do wonders for your business…

If you have received a review elsewhere and wish to add it to your own, log in to your personal account on our website and copy and paste the review into the specified box.

For any questions about this process, email info@fht.org.uk with your query and membership number.