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How To Boost Your Salon’s Reputation

As a beauty therapist, you strive for excellence in every treatment you provide. You pour your passion, skills, and dedication into making your clients look and feel their best. Now, it’s time to take your salon’s reputation to the next level by entering the FHT Excellence Awards 2023.

This prestigious event provides an opportunity for beauty therapists like you to showcase your skills, gain industry recognition and join a community of exceptional professionals.

Still questioning it? Here’s three reasons why you should consider entering:

1. Recognition and Prestige:

The FHT Excellence Awards are highly regarded in the industry, shining a spotlight on outstanding professionals like you. By entering the awards, you position yourself as a top-tier beauty therapist and elevate your salon’s reputation. Imagine the pride and satisfaction of being recognised for your expertise and commitment to delivering exceptional services. Not only that, FHT will provide you with some personalised marketing assets to promote your winning status and share your business across our communication channels, such as our social media (76K reach), regular e-newsletters and International Therapist magazine.

2. Differentiate Yourself and Build Trust:

In a competitive beauty industry, standing out is crucial. The FHT Excellence Awards provide a platform for you to showcase your unique talents, innovative techniques and customer-centric approach. It’s an opportunity to differentiate your salon from the competition and highlight the factors that make it truly special. Set yourself apart and capture the attention of potential clients who are seeking excellence in what you offer.

Winning or even being shortlisted for an FHT Excellence Award bolsters client confidence and trust in your salon. It’s a powerful validation of your skills and professionalism. Clients are more likely to choose a salon with a reputable award under its belt, knowing that they will receive exceptional service and exceptional results. Enhance your salon’s credibility and attract a loyal clientele who values excellence.

3. Motivate Your Team:

The FHT Excellence Awards are not just about personal recognition; they are a celebration of your salon’s entire team. By entering, you acknowledge the hard work and dedication of your staff. It fosters a sense of pride and motivation among your team members, inspiring them to continuously raise the bar and excel in their roles. A motivated team translates into an exceptional salon experience for your clients.

This is your year – enter now!

Entries are open to all FHT members and accredited course providers. You can enter in more than one award.

But, hurry! Entries close on Friday 30 June 2023.

For any queries about Excellence Awards, please email marketing@fht.org.uk for more guidance.


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