A new initiative, ‘Start’, launches a month of sustainable living:

We are Start, an initiative inspired by HRH The Prince of Wales.

Our aim is to make sustainable living second nature, so that everyone (and we mean everyone) can enjoy a better quality of life. Throughout May, we’re bringing together over 40 brilliant brands and organisations to help make this bold dream a reality.

On each day one of our partners will be bringing an aspect of sustainable living to life and doing so in all sorts of ways – social media, competitions, events, projects and more! All to help get you started.

So join us and help spread the word that an amazing, sustainable way of life is possible now. And you can #bethestart.

bethestart.org